DAY ET
2025
Turning Google Ads profitable with 320% POAS in 3 months
Google Ads was operating at a loss.
DAY ET faced a critical challenge where their Google Ads setup was bleeding money. With a negative POAS (Profit On Ad Spend), the company was effectively losing money on every ad dollar spent.
There was an urgent need for a turnaround to stop the losses and convert the channel into a profitable revenue stream in a very short timeframe.
We connect brands and consumers with seamless digital commerce.