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Shopify Plus webshop – consulting and support

Written by Christian Dunbar

Shopify Plus is the preferred e-commerce solution for ambitious brands that have outgrown the classic Shopify platform. With access to enterprise features, advanced automation, and unlimited scalability, Shopify Plus is designed for online stores with high complexity and high expectations.

At Mercive, we help ambitious brands develop and optimize their Shopify Plus webshop, covering everything from setup and performance to automation and strategic development.

What is Shopify Plus?

Shopify Plus is an advanced version of Shopify, designed for rapidly growing and established online stores that require flexibility, security, and high-level integration options. The solution is ideal for brands with:

  • High turnover and large order volumes
  • Need for B2B functionality
  • Complex logic, multiple currencies or markets
  • Requirements for performance, operational stability, and scalability

The key features of Shopify Plus

Shopify Plus offers features and capabilities that make it easier to work with complex setups, multiple markets, and advanced logic. Shopify Plus also provides features that are not available in the lower Shopify plans:

  • Expansion stores: Opportunity for multiple shops under the same brand, e.g., for different markets.
  • Shopify Functions and checkout extensions: Allows for customizing checkout and logic through code without the use of apps or workarounds.
  • Advanced B2B trading: Customer-specific pricing, invoicing, net terms, and wholesale experiences.
  • Increased API limit and technical capacityProvides better opportunities for complex integrations.

Automation and Flow in Shopify Plus

Shopify Flow is a powerful tool for automating workflows – and in Shopify Plus, it is often activated in connection with:

  • Order routing based on customer group or warehouse
  • Tagging of VIP customers and automated emails via Klaviyo
  • Error handling and internal alerts for your team

Shopify Flow and related automation tools minimize manual errors and enable the integration of marketing, logistics, and customer service through intelligent workflows.

Advantages of choosing Shopify Plus

  • Access to advanced tools without the need for heavy infrastructure.
  • Opportunity for tailored automation and segmentation
  • Flexible scaling across markets and currencies
  • Full ownership of checkout and campaign logic
  • Better performance and technical capacity through API and servers

Shopify Plus support – here's how we assist you

Mercive supports Shopify Plus brands with:

  • Technical consulting and frontend/backend development
  • Development of advanced flows with Shopify Flow and Klaviyo
  • Performance optimization and operational reliability
  • Integrations for ERP, PIM, and third-party systems
  • Design and UX for complex product catalogs

That's why more Shopify Plus brands choose to collaborate with us.

We have extensive experience in advising and developing solutions for Danish brands that work with Shopify Plus. Among other things, we have helped with:

  • Development of global expansion stores
  • Migration from Magento, WooCommerce, and other platforms
  • Automation with Flow and third-party tools
  • Strategic setup of B2B functions

We understand the limitations and possibilities of Shopify Plus and work closely with our clients to ensure that the technical setup and business strategy go hand in hand.

Is Shopify Plus the right choice for you?

Shopify Plus is typically relevant for brands that:

  • Generating over 10 million DKK annually.
  • Has technical requirements that Shopify Advanced does not cover.
  • Desire for increased freedom, scalability, and automation.
  • Planning international expansion or B2B sales

Book a demo or get advice

Are you curious about Shopify Plus? We offer a no-obligation review of the platform's features and an assessment of how Plus can meet your needs.

Frequently asked questions

Shopify Plus is an advanced version of Shopify built for fast-growing and established online stores that need a higher level of flexibility, security, and integration capability. It is particularly well suited to brands with high revenue, large order volumes, B2B requirements, or complex logic spanning multiple currencies and markets. In short, it is the platform for stores that have outgrown the standard Shopify setup.

Shopify Plus gives you access to Expansion Stores, so you can run multiple stores under the same brand for different markets. The platform also includes Shopify Functions and checkout extensions, which let you customize checkout logic through code without relying on apps or workarounds. You also get advanced B2B commerce with customer-specific pricing, invoicing, and net terms, as well as higher API rate limits for complex integrations.

Shopify Flow is an automation tool that in Shopify Plus is typically used for order routing based on customer group or inventory, tagging VIP customers, triggering automated emails through Klaviyo, and handling errors with internal alerts for your team. It connects marketing, logistics, and customer service through intelligent workflows and reduces the risk of manual errors.

Mercive helps ambitious brands develop and optimize their Shopify Plus store, covering everything from initial setup and performance to automation and strategic development. This includes technical consulting, frontend and backend development, and building advanced workflows with Shopify Flow and Klaviyo.

With Shopify Plus you get access to advanced tools without the need for heavy infrastructure, along with full ownership of your checkout and promotional logic. The platform offers flexible scaling across markets and currencies, better performance, and greater technical capacity through its API and server infrastructure. This gives brands the ability to run tailored automation and segmentation at a scale that lower Shopify plans simply do not support.