Migrating and scaling luxury petfood brand from Magento to Shopify internationally

Essential Foods is a luxury pet food brand operating across five markets in Denmark, Sweden, Norway, the United Kingdom and Germany with both direct to consumer and business to business sales.

The existing Magento setup limited flexibility, speed and scalability across markets. Managing both B2C and B2B within the same ecosystem required a more modern platform that could support international growth, subscription, data driven decision making and efficient operations.

The goal was to migrate to Shopify while redesigning the entire brand and ecommerce experience and establishing a future ready architecture supporting both customers and internal teams.