From complex development to full control, focusing on creativity and simplicity.

SAKS POTTS faced a series of challenges with their previous ecommerce setup. They were working with a custom headless CMS that was complex and required external development assistance, making it difficult to manage the platform internally. At the same time, their ERP system was inefficiently integrated with the rest of their e-commerce setup. This created numerous manual processes and errors in data handling, as the systems did not communicate with each other and required duplicate work in several areas.

With the ambition to simplify their ecommerce setup and reduce reliance on external parties, SAKS POTTS sought a solution that was both minimalist and tailored to their high creative standards. They needed a cohesive structure between their tech stack and platforms that could eliminate duplicate work and create a more efficient process for managing their e-commerce and ERP internally.